捐書方式：請逕送或郵寄至國泰世華金融圖書館
收書地址：105 台北市敦化北路236號4樓
募書時間：即日起至 2010.7.30 止
收書時間：週一至週六 10:00 ~ 18:00
(週日及國定假日休館)
贈書對象：偏遠地區之國中、國小、鄉鎮圖書館或育幼院
labels:
文化慈善基金會
2009-12-26
「讓愛延續‧童書募集」活動開跑囉!!
2009-11-13
出現了這樣的圖形, 接下來要買? 賣?
‧作者：工商時報
‧出版社：商訊文化
‧出版年：2009/05/04
‧ISBN：9789866998973
‧索書號：552.2 8434 2009
‧登錄號：C011412
【內容簡介】
工商時報與投信業佼佼者摩根富林明合作，由摩根富林明協助提供投資中國之相關資訊，由工商時報專業記者群撰寫本書。本書將以豐富的專業財經資訊及投資趨勢提供給廣大讀者，有助於社會大眾在後金融海嘯時期能夠順利衝破困境，邁向光明前程！
本書特由工商時報記者群專訪江丙坤、龔方雄、謝國忠、宋鴻兵、王浩、胡立陽、林毅夫等七大名家，看七大經濟名家眼中到底是如何看中國！中國到底是救星還是掃把星！
而工商時報記者也特地前往中國大陸針對中國各產業發展現況與展望專訪或側寫重點企業關鍵人物，如旺旺食品的林鳳儀、中國移動的王建宙等人，從企業家的在地角度看中國市場的發展，絕對有助於投資大眾更清楚中國大陸的發展前景。最後還有精心撰寫的大中國投資方向，提供讀者直接清晰的投資概念與方向，宛如一盞在金融風暴中救命的明燈！
labels:
本館中文圖書
‧作者：劉富生
‧出版社：聚財資訊
‧出版年：2009/06/05
‧ISBN：9789868470781
‧索書號：563.53 8736 2009
‧登錄號：C011411
【內容簡介】
為什麼絕大多數的股票投資人都很難擺脫虧損的宿命？主要的癥結就在於當趨勢處在多頭格局時，不知該及時把握機會，積極作多；市場處在空頭格局時，又不知該及時抽身。而真正的原因歸咎於對趨勢的位階絲毫沒有具體的概念，因此在操作上就如盲人騎瞎馬般──永遠都搞不清楚趨勢的方向。
成功操作的憑恃不在於精準預測趨勢，然而卻也不能不對趨勢的位階具有相當的輪廓概念，否則將如何擬定適合的操作策略？本書可以讓您從此對趨勢的位階存有清楚的概念，讓您知道趨勢處在何種位階時，該擬定何種適合的操作策略，何時該進？何時該退？永遠都有明確的依據。
股票操作如同作戰，《孫子兵法》中最經典的一段話很適合奉為最高指導原則：「故知戰之地，知戰之日，則可千里而會戰；不知戰之地，不知戰之日，則左不能救右，右不能救左，前不能救後，後不能救前，而況遠者數千里，近者數里乎？」運用在股票操作的領域，只要濃縮成一句即可：「清楚知道當前的趨勢位階。」
labels:
本館中文圖書
‧作者：104人力銀行研究團隊
‧出版社：時周文化
‧出版年：2008/05/11
‧ISBN：9789867586810
‧索書號：542.77 8969 2009
‧登錄號：C011409
【內容簡介】
台灣最大求職網站的第一本全能求職工具書
職場分析與未來趨勢。
履歷表面試教戰。
建立職場個人品牌與人脈經營。
求職、兼職、派遣、外包、創業！
一網打盡104人力銀行各領域12名專家，成為你的個人求職顧問！
不景氣的逆勢求職法寶－104求職全攻略
想要有工作，想找好工作，想換理想工作，想加薪升職，就看這一本！
最新最齊全之職場趨勢大分析，讓你站在資訊的浪頭！
最專業的人力資源研究團隊，給你最實用的就職建議！
簡明易懂的圖表取代文字敘述，工具書形式讓你不再頭疼！
就職相關免費資源大彙整，讓你求職毋需花錢或求人！
了解自己的優勢，讓你變成產業和企業需要的人才！
經濟大蕭條下，讓你不僅不被裁員，還照樣加薪、升官！
labels:
本館中文圖書
‧作者：Berwick, Gwen
‧出版社：書林出版
‧出版年：2009/07/01
‧ISBN：9789574453009
‧索書號：451.8 8455 2009
‧登錄號：C011407
【內容簡介】
精選「商業與金融」相關新聞輯為20個單元，每單元內容如下：
＊報導短文四段：選自BBC Worldwide News，附實況報導CD，熟悉新聞英語表達習慣與音調節奏。
＊應用習題：每單元穿插約二十則TOEIC(多益)式的練習題，練習聽力、理解力、閱讀和寫作能力。
＊要點專欄：補充專欄有「你知道嗎？」──說明與新聞相關的趣事與文化背景。
＊「日常英語」──列舉口語英語的使用訣竅，了解非正式的口語表達差別。
＊「文法」：整理此段新聞中的文法特色或提示。
＊中英對照：新聞報導、單字例句文法解說等，皆附上中英對照。
＊焦點字彙：主題單字群組圖像化，輕鬆牢記完整學習，列舉字彙的相關用法和實例句式。
＊焦點文法：採用螺旋式學習概念，讓您一邊練習，一邊統整連結本書所學的文法和單字。
labels:
本館中文圖書
‧作者：鄭正一
‧出版社：永然文化
‧出版年：2009/04/22
‧ISBN：9789574852680
‧索書號：556.82 8442 2009
‧登錄號：C011406
【內容簡介】
簡單來說，勞工保險涵蓋在職勞工生、老、病、死、殘、職災醫療等各項給付，加上為照顧失業勞工，尚有「失業給付」之救濟；然而，各項給付標準、請領手續複雜多端，常使得勞工及其家屬在難以理解或認知不清的情況下，無法獲得應有的保障。本書作者廣蒐大量實例深入解說，配合完整的申請文件書表、行政函釋，幫助讀者突破勞工保險條例、職業災害勞工保護法、就業保險法等法條深奧的外殼，實地運用，讓人生的每一階段都可以穩健而踏實。
labels:
本館中文圖書
‧作者：向遠洪
‧出版社：海洋文化
‧出版年：2009/04/15
‧ISBN：9789866553646
‧索書號：494.2 8672 2009
‧登錄號：C011405
【內容簡介】
上司與員工有級別之分，而沒有貴賤之分，管理者絕不可以說出傷害員工自尊的話。如果責備有方，猶如快馬加鞭，部屬會將此作為鞭策、作為動力，從而衝勁十足。 管理者與不同性格的員工打交道，一定要摸透其特色、能力、才能因人而用。
管理者的權威，主要來自於他的模範行動、被賦予的權力、語言表達能力等等，但是，有時也與沉默有關。對於部屬的漫不經心、怠忽職守，絕不可姑息，否則部屬將習慣於受到過度保護，成為完全不負責的人。上司喜歡與部屬接受的管理方法管理並不難，關鍵在於視野的轉換，管理者必須跳出我的陷阱，換個角度審視自己的管理方法。
作為管理者，我們要有「高處不勝寒」的危機意識，當您在行使權利的同時，不要忘記在您身上承擔著更大的是責任和義務，責任感和使命感需要您及時做出與時俱進的變革和調整！您需要時常照鏡子，反省自己的形象，找出自己的缺點和不足，進一步提高自己。
創建好觀念、好習慣、好態度有時就是管理者靈魂深處的革命，養成「吾日三省吾身」的好習慣，真正修成「勿以善小而不為，勿以惡小而為之」的道德涵養，才能使我們的管理者從平凡走向優秀，從優秀走向卓越！本書經由對眾多知名企業的管理詳細考察和思考，結合實際案例，深入探討了管理各環節應注意的各種問題，總結出了一些帶規律性的認識，對管理實踐者、研究者和學習者均有較大的借鑒意義。
labels:
本館中文圖書
‧作者：菲利浦．戴爾夫
‧出版社：時報文化
‧出版年：2009/05/25
‧ISBN：9789571350431
‧索書號：490.3 8553 2009
‧登錄號：C011404
【內容簡介】
金融海嘯讓華爾街灰頭土臉，過去人人欽羨的MBA被譏笑為「準備吃苦吧」（more bitterness ahead），然而也因為金融海嘯失業潮，讓更多人回去讀MBA，認為MBA可以增加就業價值。到底MBA在念什麼？進名校如哈佛商學院，就是拿到金鑰匙嗎？依據調查，《財星》五百大企業，有兩成執行長畢業自哈佛商學院，這家百年老店，每年有九百個新生懷抱著成功致富的夢想入學報到。
哈佛商學院出過最有智慧的企業家，如政商得意的紐約市長彭博，也有最狡詐的騙徒，如安隆執行長斯基林，虧空公司四百億美元，如今遭判刑二十四年又四個月，然而最頂尖的投資銀行與證券商每年還是急著把明日之星往這裡送，要學習哈佛商學院的成功祕密。
作者原為英國倫敦《每日電訊報》記者，因羨慕富豪生活，辭職進入哈佛商學院就讀，MBA教育的種種震撼讓他大開眼界，兩年下來作者至少做過五百個案例研究；另外作者也提到哈佛不為人知的一面，像是飲酒作樂，作PowerPoint的偏執，許多壓力過大的學生甚至罹患了憂鬱症，深刻描繪邁向頂尖之路的人生抉擇。
labels:
本館中文圖書
‧作者：李巍
‧出版社：讀品文化
‧出版年：2009/05/05
‧ISBN：9789866906527
‧索書號：494 844 2009
‧登錄號：C011403
【內容簡介】
你有沒有覺得自己的老闆是個徹頭徹尾的笨蛋？
是不是覺得，自己明明已經很民主，可是屬下仍舊不願開誠佈公地說出自己的想法？自己管理得越人性，不僅沒有激發起他們的主動性，反而讓懶散習慣在公司彌漫？過去一直覺得應付客戶手段高明的你，是不是也陷入了被人牽著鼻子走的境地……二十一世紀最值錢的是人才，最難管理的也是人才。如何讓員工真正成為事業的主人，當自己在瞭解員工的同時也讓員工瞭解自己。如果你認為你所選的人是能幹的，稱職的，那麼就讓他好好工作吧！別煩他。
一個公司在營運的過程中會出現很多的問題，有內部的也有外部的，尤其是在現在整個經濟環境不好的情況下，層出不窮的問題讓人應接不暇。現在的問題是，我們應該怎樣去一個個的解決眼前的麻煩，從一團亂麻似的困境中理出頭緒，逐漸把自己的公司導入正軌。對內怎樣安撫員工，讓資源合理分配，對外能夠在社會上立足、獲取利潤並且有更長遠的發展，這是每個大掌櫃們都想瞭解的問題。所以，本書針對一些常見的問題給予合理的建議，希望能夠幫助大家都能當好自己的大掌櫃。
labels:
本館中文圖書
‧作者：唐納．基歐
‧出版社：先覺出版
‧出版年：2009/04/24
‧ISBN：9789861341323
‧索書號：494 847 2009
‧登錄號：C011402
【內容簡介】
這本輕鬆易讀、充滿洞見的企業聖經，出自一位廣受敬重的商場老將－－可口可樂前總裁唐納德．基歐，他是巴菲特的多年好友，更是巴菲特心目中極少數可以託付公司的人。
基歐以領導企業多年的經驗，整理出十個企業人最容易犯的錯誤，包括：放棄冒險、不知變通、死不認錯、盡信專家、懼怕未來等。他提醒企業，容易一再犯下的錯誤有哪些，以及這些錯誤何以招致失敗。
對於事業和人生，犯下十誡的人必定可以成為「極其成功的輸家」。如果你想避開失敗的陷阱，增加成功的機率，就一定要了解，什麼是你「不要做」的事！
labels:
本館中文圖書
2009-10-17
美中台跨國稅務Q&A
‧作者：林清吉等著
‧出版社：哈佛人出版
‧出版年：2009/06/13
‧ISBN：9789867045782
‧索書號：567.01 8734 2009
‧登錄號：C011388
【內容簡介】
美國及海外華人社會最佳節稅聖經！
本書結合美國、中國及台灣會計師、律師之專業知識與經驗，針對跨國（洲）之個人租稅及法律問題，進行完整與深度的頗析，堪稱為美國及海外華人最佳節稅聖經。
書中完整蒐集美國華人擁有美國、台灣財產可能遇之個人納稅法律問題；經由實際的案例解析，讓您深度了解兩岸（太平洋東西岸）三地（美國、中國、台灣）之企業、個人所得稅、贈與稅及遺產稅相關租稅法律專業知識。
本書以搭配有趣案例式之撰寫模式，由三地會計師及律師在一問一答間，讓您能輕鬆閱讀，輕鬆獲得個人節稅及法律之技巧與秘笈，免去您惱人的租稅困擾。
labels:
本館中文圖書
2009-10-14
山寨風暴：是模仿，還是創新？
‧作者：吳宗成等著
‧出版社：理財文化
‧出版年：2009/09/12
‧ISBN：9789868445499
‧索書號：555.92 8823 2009
‧登錄號：C011387
【內容簡介】
最近不論是在網路、媒體、報章雜誌，甚至是日常生活的對話中，「山寨」已成為熱門話題的關鍵詞。在一般人的印象中，「山寨」不像是正面的名稱，但山寨產業的發展可是不容小覷，就以現在最夯的「山寨機」(包括手機、筆電等)為例，已經是中國大陸的當炸子雞，且大陸在此一供應鏈完整、內需市場夠大與消費行為的特殊，加上中國政府的有意放任，預期隨著此次全球金融海嘯對世界產銷結構所造成的衝擊，它即將形成一個在中國與印度等開發中國家的新興產業的發展模式。甚至連Intel與Microsoft針對山寨產業的崛起，也已經出現妥協的因應模式。本書是從立體動態的角度及思維，來完整分析山寨產業的產業定位、市場區隔、垂直整合、規模經濟、產業聚落與核心競爭力。時間主題是以現在為中心，指出當前的現象、成功模式及遭遇的問題；再分別從往後看過去發展的軌跡，也分析它的形成原因；往前看則預期將今後的發展趨勢，展望相關的新興產業、政府的行政法律動向、國際的思維及可能的市場規模。同時本書也朝深度與廣度探討。在深度方面，分別分析其在技術、產業、市場、法律與策略上已經與即將面臨的各種機會及威脅；而在廣度部份，則將廣泛探討山寨產業目前的業種，並以之歸納出來的成功模式，推估今後可能出現的其它山寨產業。
labels:
本館中文圖書
2009-10-05
The New Coffeehouse Investor：How to Build Wealth, Ignore Wall Street, and Get on with Your Life
‧作者：Bill Schultheis
‧出版社：Portfolio
‧出版年：April 16, 2009
‧ISBN：978-1591842453
‧索書號：HG4521 S357825 2009
‧登錄號：E003246
【內容簡介】
This little how-to-invest book, which elegantly summarizes our common worries about how to build wealth, was initially published 11 years ago. This updated, revised, and revamped edition stands the test of time—and of updating. Seattle-based Schultheis states his three principles of investing—allocate assets, approximate stock-market average, and save—then proceeds to expand and expound with personal stories and provocative questions. When is enough enough? What’s behind this Wall Street obsession to beat the market? Why do we need to lead a penny-pinching life today for a high retirement style tomorrow? Forget the complicated formulas, the diversity of spreadsheets. Concentrate instead, he advises, on understanding your burn rate, the meaning of diversification, and the value of being on financial autopilot. Like his peers (Suze Orman et al.), the author exposes two myths: “no load” mutual funds and “great companies make great investments.” All in all, solid and comfortable investment counsel that will help balance (and, eventually, grow) your balance sheet. Appended: partial list of index funds; notes; additional reading. --Barbara Jacobs
labels:
本館西文圖書
‧作者：Paul Ruschmann
‧出版社：Chelsea House
‧出版年：April 30, 2009
‧ISBN：978-1604133332
‧索書號：HD9502.A4 R951 2009
‧登錄號：E003245
【內容簡介】
In recent years, increasing oil prices, combined with ongoing unrest in the Middle East, surging demand from energy-thirsty nations, and natural disasters such as Hurricane Katrina, have conspired to encourage Americans to rethink how they use energy resources. "Energy Policy" explores the many issues related to the supply of energy in the United States: the availability of oil and American dependence on foreign oil, drilling in the Arctic Refuge, pollution concerns, alternative energy sources such as wind and solar power, and the safety of nuclear power.
labels:
本館西文圖書
‧作者：Dr. Barrie Murray
‧出版社：Wiley
‧出版年：April 13, 2009
‧ISBN：978-0470779668
‧索書號：TK3001 M87 2009
‧登錄號：E003244
【內容簡介】
It is now almost twenty years since liberalisation and the introduction of competition was proposed for electricity utilities. Some form of restructuring has been widely adopted around the world to suit local objectives. The industry now faces new challenges associated with global warming, rising prices and escalating energy demand from developing countries like China and India. The industry will have to cope with; managing emissions; managing variable energy sources like wind, dev eloping clean coal technology; accommodating distributed generation and new nuclear stations and managing the impact of these developments on the distribution and transmission networks. It is now necessary to consider how the various market structures that were adopted have performed and how they will address some of these new issues and what further changes might be necessary.
This volume presents an all-inclusive analysis of the electricity market structures that have been adopted around the world and how they are performing. It provides an up-to-date analysis of the cost of competing technologies, the operation of energy and ancillary service markets and the impact of renewable sources and emission restrictions. It takes a forward look at likely future developments necessary to cope with the new emerging issues.
labels:
本館西文圖書
‧作者：Dr Anthony Tarantino
‧出版社：Wiley
‧出版年：May 4, 2009
‧ISBN：978-0470413463
‧索書號：HG173 T346 2009
‧登錄號：E003243
【內容簡介】
he global financial crisis that began in 2007 begs the question: with all the progress in risk management, why were the world's leading financial service firms, their regulators, their auditors, and their rating agencies so wrong in their assessment of the inherent risks in the subprime mortgage market? These internationally recognized organizations caved in to clearly flawed conventional wisdom and accepted quantitative and qualitative models. Lured by the promise of lucrative returns, they followed their peers right off the cliff. Those who survived the crisis mitigated risk by embracing safer, more innovative risk management methods.
Providing a general overview and introduction to such proven quality-control methods as Six Sigma and Total Quality Management (TQM), which are just now finding their way into the financial sector, Risk Management in Finance: Six Sigma and Other Next-Generation Techniques provides the tools to help you sidestep financial disaster.
Focusing on the corporate management of internal processes generally classified as operational risk, Risk Management in Finance provides an examination of control tools and new techniques that are commonly used in other industries but are growing increasingly popular in the financial sector.
labels:
本館西文圖書
The eBay Business Answer Book：The 350 Most Frequently Asked Questions About Making Big Money on eBay
‧作者：Cliff Ennico
‧出版社：AMACOM
‧出版年：May 23, 2008
‧ISBN：978-0814400456
‧索書號：HF5478 E5757 2008
‧登錄號：E003242
【內容簡介】
Each day, more and more eBay sellers become increasingly serious about their enterpreneurial efforts. Whether they see their eBay business as a modest addition to their revenue or a potentially full-time venture, they need expert advice on how to do it right. In The eBay Business Answer Book, popular eBay University instructor Cliff Ennico provides readers with much-needed guidance in response to their most commonly asked questions, including:
What are the things I have to do--both online and offline--to start selling professionally on eBay? * Where do I find inventory? * Should I set up an eBay store? * My winning bidder won't pay me--what do I do now? * When do I charge taxes--and when do I pay them? * How should I keep track of all my eBay business records? * What do I need to know about dealing with international buyers? Filled with in-depth, easily understood answers to real questions readers can flip to as-needed, this is a one-of-a-kind resource for any eBay seller.
labels:
本館西文圖書
‧作者：John A. Tracy CPA
‧出版社：Wiley
‧出版年：May 4, 2009
‧ISBN：978-0470405307
‧索書號：HF5681.B2 T733 2009
‧登錄號：E003241
【內容簡介】
ow to Read a Financial Report Lurking somewhere amidst all the figures in a financial report is vitally important information about where a company has been and where it is headed. But without a guide to isolate and interpret those numbers, the dizzying array of columns and rows doesn’t add up to a hill of beans. That’s why thousands of professionals and savvy individuals have referred to this bestselling resource that shows anyone how to make sense of all those numbers. If you’re someone who works with financial reports or needs to understand them—but have neither the time nor the need for an indepth knowledge of accounting—this book will help you cut through the maze of accounting information to find out what those numbers really mean. It steers you quickly and painlessly through the basic accounting concepts and line-by-line explanations of the basic financial statement. Complete with a visual guide that leads you through the intricacies of financial reporting, How to Read a Financial Report shows you how the three essential parts of every financial report—the balance sheet, the income statement, and the cash flow statement—fit together and what it all means to you and your company. Updated throughout, this new edition addresses the many changes in the financial world in the past few years, including new pronouncements of the Financial Accounting Standards Board, new income tax laws, and emerging financial reporting problems.
labels:
本館西文圖書
2009-10-01
成功者私藏的36招：專業．形象．競爭力
‧作者：陳麗卿
‧出版社：商訊文化
‧出版年：2009/04/13
‧ISBN：9789866998959
‧索書號：494.35 8757 2009
‧登錄號：C011374
【內容簡介】
以生動簡單的故事與時事說明如何塑造成功且良好的形象，並注意到服裝儀容、口語溝通、禮儀與肢體表達等細節的重要性。
注重細節是一個人成功的要素之一，因為成功的人明白經由某些細處的改變，能夠帶給人截然不同的觀感。例如，裕隆汽車的董事長嚴凱泰先生就因為穿上配合他身份地位與身形樣態的 armani西裝，而為自己打造了領袖魅力的光環。又美國總統歐巴馬在大選期間，穿著深色西裝搭配白襯衫，且不繫領帶，成功
展現親和力，順利取得群眾共鳴。
這些細節也說明了我們形象中的蝴蝶效應。蝴蝶效應出自於出自1972年麻省理工學院教授、同時也是氣象學家的Lorenz發表論文的專有名詞，他提出：「在巴西，一隻蝴蝶輕拍翅膀，然後帶動更多蝴蝶跟著一起輕拍翅膀。最後將有難以計數的蝴蝶跟著一同振翅，其所產生的氣流變動，可以導致一個月後在美國德州發生一場龍捲風。」亦即「蝴蝶效應」的發生來自事物間的相互依賴性，在某個體系中，微小的騷動，會觸發另一件事，雖然開始時不易察覺，最後卻可能會帶來巨大的影響。氣象如此，社會亦然。
而成功人士優於一般人的功力之一，就在於能否察覺微小徵兆，並做好防範與杜絕措施，防止問題擴大並加以根除。應用在「形象管理」上，其意義是，無論穿著或一個自認為無傷大雅的小動作，假使沒有及時被修正，就會像滾雪球般，對自己帶來意想不到的負面傷害；好的形象只要正確引導，個人化的專業品牌就會愈擦愈亮！
倘若你想在職場發光發亮，佔有一席之地，專業的形象管理是必須的。這也是此書所要傳達的內容。
labels:
本館中文圖書
‧作者：財信
‧出版社：財信出版
‧出版年：2009/04/02
‧ISBN：9789866602467
‧索書號：563.5 8766 2009
‧登錄號：C011372
【內容簡介】
過去人人追捧的太陽能產業在2008年飽受煎熬，目前正來到一個十字路口，而繼矽晶圓技術吹出太陽電池產業泡沫後，各大廠商轉移陣地攻占的薄膜技術，是新成長機會？還是另一個泡沫？減碳與溫室效應的綠色商機證明太陽能產業的長期前景依舊亮麗，美國歐巴馬政府的更將其列入振興經濟方案的目標，加上日本政府重啟太陽光電的補助計畫，以及包括中國、義大利、澳洲等政府的跟進補助，預料當這波經濟危機結束後，太陽光電產業可望重現鋒芒，而透過《新太陽鍊金術》一書將帶領投資人掌握相關商機與投資趨勢。
labels:
本館中文圖書
‧作者：陳信宏
‧出版社：聚財資訊
‧出版年：2009/04/07
‧ISBN：9789868470750
‧索書號：563.53 8762 2009
‧登錄號：C011371
【內容簡介】
摘股市作家、專家名嘴的實際操作真的有獲利嗎？市面上關於股市的書籍汗牛充棟，本書與其它書籍最大的區別在於，作者願意提供買賣當沖交割單，證明在股市裡是長期實質獲利，並以自身豐富的實戰經驗，教導大家如何成為股市裡的少數贏家，而不只是流於紙上談兵。真正的致富方法是不需要太多的技術分析或複雜的理論，其實賺錢很簡單，只要秉持著反市場操作的心法，再配合正確的投資觀念，人人都會是贏家。看一位股市裡的實戰操盤手如何「反市場操作」，每月在股海裡穩定獲利數十萬，把股市當成自己的提款機。
labels:
本館中文圖書
‧作者：Parameswaran, Sunil K.
‧出版社：金融研訓院
‧出版年：2009/05/08
‧ISBN：9789866896880
‧索書號：563.534 8543 2009
‧登錄號：C011370
【內容簡介】
「期貨市場200問」乙書內容共分七章，包含介紹期貨市場基本概念、評價、避險與投機、交易單與交易所、標的金融資產、產品與交易所、交易策略等。全書以200個問答方式編寫，每一個問答除有詳解說明外，另闢「數字會說話」專欄，以簡易數學及計算解說概念；每章最後並附有「觀念自我測驗」，供讀者複習觀念之用，為一認識期貨市場相當實用之入門工具書。
本書內容來自作者Sunil K. Parameswaran及Shantaram P. Hegde在澳洲、印度與美國豐富的教學經驗，經過全球知名商學院針對在職專業人士教學計畫的試煉。本書從最簡單的原則開始，數學的應用也在中等程度，以確保缺乏數理專業背景的讀者不會產生學習障礙。作者嘗試提出一些具有挑戰性的問題來刺激讀者的好奇心，同時也透過簡明易懂的說明，一步步指導讀者研習相關主題。這是一本期貨市場的參考指南，適合大專院校財金相關系所師生、金融從業人員、市場專業人士及對金融商品有興趣的社會大眾閱讀。
labels:
本館中文圖書
‧作者：彼得．杜拉克
‧出版社：臉譜出版
‧出版年：2009/04/07
‧ISBN：9789862350195
‧索書號：494.2 8445 2009
‧登錄號：C011369
【內容簡介】
好的領導人能提供答案，但是偉大的領導人會問正確的問題！
「簡單的問題最難回答。」為什麼？從邏輯上看，問題簡單不是應該容易回答嗎？事實並非如此。簡單的問題可能很有深度，回答它需要嚴格且誠實的自我評估。管理之父彼得‧杜拉克早在十五年前，就高瞻遠矚的提出組織五問：
Q1：我們的使命是什麼？
Q2：我們的顧客是誰？
Q3：顧客在乎的是什麼？
Q4：我們追求的結果是什麼？
Q5：我們的計畫是什麼？
這五道問題是探索組織存亡的關鍵命題，也是組織永續的五大力量。如果你無法回答以上五個問題，你就無法走到終點，來到夢想之地。彼得‧杜拉克不但針對每個問題，提出擲地有聲的獨到見解，並邀請鑽研該課題的大師一起探討解答，期望帶給讀者不同的觀點與解答。
labels:
本館中文圖書
‧作者：吳錦珠
‧出版社：世茂出版
‧出版年：2009/04/09
‧ISBN：9789577769831
‧索書號：563.7 8877 2009
‧登錄號：C011367
【內容簡介】
第一本梅第大師的近身採訪傳記。88歲的美金千萬富翁梅第．法克沙戴（Mehdi Fakharzadeh），全球保險界尊稱他為：「永遠的世界第一！」一個連英文都不會說的伊朗移民無名小卒，如何躍升為美國億萬富翁？一個洗衣服、端盤子的小弟，如何獲得雙碩士學位？一個保險門外漢，如何締造美國大都會人壽，數十年來的銷售冠軍，榮居42年MDRT(美國百萬圓桌)的終身會員？
56年來堅持從事金融業至今，無懼地走過世界大戰經濟危機、石油危機、亞洲金融風暴到全球金融海嘯，他如何在信貸危機、股市崩盤、裁員風浪中，給國人擁有重新學習正確的財務觀念與如何擁有正面積極的金融知識與投資態度？「誠實至上、將心比心、知識就是力量、工作就是娛樂、絕不氣餒天下無難事。」是 2008年獲選為「美國風雲人物Who is Who」殊榮的梅第，白手起家成功致富的5大祕訣。
關於梅第：1922年出身於伊朗。1946年畢業於伊朗德黑蘭大學。1948年隻身至美國發展。1953年與冰島美女席格蘭結婚，梅第稱此為他一生中，成交過最大的一筆生意。1955進入美國大都會人壽從收帳員做起，自此榮膺永遠的銷售冠軍美喻，連續34年獲頒「全國精英獎」。1967年起成為 MDRT(美國百萬圓桌會員)會員，迄今榮居42年MDRT(美國百萬圓桌)的終身會員。今年近90歲的梅第，仍是目前金融業界的當紅人物，1963年至今，年年得到美國國家 “最佳服務品質與國家銷售獎”41次，在56年來的從業中，被世界性知名媒體例如Times時代雜誌、Hall of Frame名人榜、Fortune財富雜誌、紐約時報持續報導。他的各項成績已經破了當今歷史上金融與壽險業的紀錄，他的演講已遍及51個國家。
labels:
本館中文圖書
‧作者：Hino, Nobuo
‧出版社：語言工場
‧出版年：2009/04/14
‧ISBN：9789861842578
‧索書號：493.6 873 2009
‧登錄號：C011366
【內容簡介】
一本專為法學院師生、業界律師及法務人員所撰寫的法律英語教材，囊括一般契約與英文契約的基本知識，以及授權契約書、經銷商契約書、合資契約書閱讀與撰寫及各種範例。
《英文契約：撰寫與閱讀》專為法律專業人士所設計，結合理論與實務，以循序漸進的方式講解各種國際契約。本書分為六大部分，介紹一般契約與英文契約的基本知識，除針對製作英文契約所必須具備的基本法律及英語進行解說外，更匯集英文契約中經常出現的條款加以說明。
書中以Part2〈英文契約的閱讀與撰寫〉為骨幹，Part3－5則由各領域經驗豐富的資深律師詳述包括授權契約書、經銷商契約書、合資契約書等，每一個議題皆逐一說明該契約的定義、類別，並舉出相關範例加以分析，揭示契約中的語法及結構，幫助讀者進一步掌握閱讀與撰寫契約的各種技巧，文末附各種完整的契約範例供讀者參考。
篩選國際契約中可用性極高的九種契約類型，內容嚴謹而實用。由專精英美法之諸位資深律師執筆撰寫，英文部分則特別邀請美國的執業律師參與修訂，內容深具權威感。特邀國內知名律師補充相關的台灣法規及其說明，並保留日文原書相關日本法規定及慣例，幫助讀者擴展國際視野及增加潛在的商機。將艱澀的契約重點用最簡潔清楚的條列式、圖表等編排方式呈現，助於理解與閱讀。
labels:
本館中文圖書
‧作者：凱文．凱許曼
‧出版社：美商麥格羅希爾
‧出版年：2009/04/21
‧ISBN：9789861576169
‧索書號：494.2 8548 2009
‧登錄號：C011365
【內容簡介】
本書透過七個簡單但是意義深遠的「修行領域」，如：目標修行、人際修行、彈性修行等，將個人成長與領導效能相結合。這套完整的、由內而外的領導歷程，將協助領導人建立成熟的領導態度，並轉化為外在成功的領導作為。除了豐富生動的實際案例，本書更提供具體的練習步驟，讀完本書就如同上完一套領袖養成課程。
凱許曼說提出特有的「全人」（whole-person）方法，也就是以做人的美德與真誠來領導，除了能有效駕馭影響力，更能夠對個人、團隊、與組織發揮更大作用。他認為在今日瞬息萬變的市場要維持成功，並且有可觀的投資報酬率，這是不變的基石。
labels:
本館中文圖書
‧作者：賴憲政
‧出版社：渱海國際
‧出版年：2009/04/29
‧ISBN：9789868515901
‧索書號：563.53 8327 2009
‧登錄號：C011364
【內容簡介】
作者-賴憲政以個人操作股市三十餘年的經驗，分享金融海嘯、股市漲跌、景氣循環的成敗歷程及個人故事，希望為股市新手及已經在線上投資的朋友們，掌握股市獲利契機。
投資是每個人的一生志業，也是窮人翻身最快的方法，觀念正確最重要，不能人云亦云，有些似是而非的老觀念、舊思維，都要一一顛覆。唯有在入市之前，培養正確的投資觀念，才能在股票市場衝鋒陷陣。
投資成敗的關鍵就在選股，選對股可以讓你獲利數倍，甚至數千倍。然而，在上千檔股票中，要選出黑馬股，有如大海撈針。本書化繁為簡，讓投資朋友由淺入深，輕易上手。謀定而後動，知止而有得，每個人有不同的獲利目標，也有不同的操作策略，本書更特別針對新手理財的投資朋友，量身定做合適的操作策略，讓你輕輕鬆鬆致富，快快樂樂收割。
labels:
本館中文圖書
‧作者：克里斯．安德森
‧出版社：天下遠見出版
‧出版年：2009/04/30
‧ISBN：9789862163290
‧索書號：496 8357 2009
‧登錄號：C011360
【內容簡介】
《長尾理論》甫問世便登上各書市的暢銷排行榜，三年來各界討論持續不斷，「長尾」一詞也成為新的商業流行語，奠定了克里斯‧安德森在網路新經濟這個領域的發言位置。在前作問世後三年間，新虛擬市場裡逐漸站穩的Youtube、MySpace、Facebook、Google等平台又將網路勢力重新洗牌，創造出無線延伸的商機。最新增訂版延續了作者對網路世界的詳盡研究，不只修正了所有數據資料，更增加了多篇作者的犀利觀察。當前景氣混沌不明，許多商業模式面臨重新思考與重整，本書不論是對企業端或顧客端，都能提供新的方向。
labels:
本館中文圖書
‧作者：李奧．巴伯塔
‧出版社：野人文化
‧出版年：2009/03/30
‧ISBN：9789866807411
‧索書號：192.15 849 2009
‧登錄號：C011359
【內容簡介】
身處數位化時代，人們彈指間就能輕鬆完成過去可能得曠日費時的工作，但這也意味著永無止盡的電子郵件和排山倒海而來的工作量。生活中資訊嚴重超載，每天每天都有太多的部落格和網站、太多的報章雜誌、太多的電影電視、太多的CD、太多的書……充斥在你我生活之中。
作者李奧‧巴伯塔，不過才幾年前，他一如大多數的標準現代人，工作忙碌但負債累累，不愛運動、愛吃垃圾食物，還是個菸槍，於是導致體重過重、健康亮起紅燈且鮮少有時間與家人相處，每天處於高壓狀態，無法做自己想做的事情，忙亂的生活既不快樂也不健康……直到他發現「少」的力量！
作者以其親身經歷，自創出簡單生活小撇步，藉由設定限度、去蕪存菁、化繁為簡、全神貫注、養成習慣、從小著手等六大原則，落實在如收發電子郵件、上網、減肥、運動、歸檔、環境整理等日常生活細瑣中。
labels:
本館中文圖書
‧作者：台北市進出口商業公會
‧出版社：商周
‧出版年：2009/04/17
‧ISBN：9789868409354
‧索書號：558.1 8464 2009
‧登錄號：C011358
【內容簡介】
本書整合產、官、學多元思考面向與實務經驗，為廠商掌握新市場及新經濟板塊浮現之首動利益與先佔優勢，見證全球經貿變局下的台灣貿易新定位與新商機。內容介紹本書大規模針對貿易業者之經驗，進行34個新興與重要市場之綜合貿易競爭力調查，並整合產、官、學意見，提供詳實及正確的全球貿易資訊，傳承與分享台商佈局全球的經驗，完整呈現台商對各貿易地區、貿易自由度、貿易便捷度、難易度、貿易風險度所給予之評價，降低貿易商經略全球的貿易風險與嘗試錯誤成本。
labels:
本館中文圖書
‧作者：傑米．修凱爾
‧出版社：美商麥格羅希爾
‧出版年：2009/04/21
‧ISBN：9789861576145
‧索書號：494.2 8853 2009
‧登錄號：C011357
【內容簡介】
作者選了「日常對談」這個再平常不過的題目，卻造就了這本擲地有聲的著作，讓人大開眼界！原來，說話的內容和方式妥適與否，決定是否能激發工作的能量和參與感，還是讓人離心離德、幹勁全消。
今日職場上，充斥著「親子式」的溝通關係，像是員工隱藏事實、報喜不報憂、到處訴苦說自己孤立無援，企圖控制與上司、同事的互動關係，取得自己想要的資源。難道，除了這樣機關算盡之外，沒有別的溝通方式了嗎？當然有！作者指出另一條「誠實和真心互動」的路：使用成人式的對談，可以打造與日俱增的承諾、真誠不諱的責任感，以及日起有功的事業績效。
labels:
本館中文圖書
‧作者：Bill Kraft
‧出版社：Wiley
‧出版年：May 4, 2009
‧ISBN：978-0470391747
‧索書號：HG4521 K686 2009
‧登錄號：E003240
【內容簡介】
In today's uncertain economic environment, you need more than one stream of income to secure your financial future. And while the company you work for and our government may make certain financial promises today, those guarantees may not be there tomorrow. But, if you rely upon yourself, you can improve your current situation and increase the likelihood of a more comfortable retirement.
Nobody understands this better than author Bill Kraft. During his decade-long journey through the markets, he's achieved significant success and assisted countless traders and investors in doing the same. Now, with The Smart Investor's Money Machine, he highlights over a dozen proven investment strategies that will allow you to create and manage additional streams of income-no matter where you are in life or what your financial experience may be.
Divided into two comprehensive parts, this reliable resource opens by addressing the importance of developing a "money machine" trading plan that's consistent with your financial goals, resources, and risk profile—as well as your time constraints. Part I puts these important concepts in perspective and discusses many other essential aspects of building a money machine that's right for you.
After this informative introduction, you'll become familiar with the best ways to power your money machine in Part II. Here, Kraft explores a number of specific money machine strategies and vehicles-from dividend capture, writing covered calls, and selling naked puts to Master Limited Partnerships, LEAPS, REITs, annuities, and even reverse mortgages. He examines where the risks lie, what potential rewards each offers, and then details precise ways to use these strategies. Through the help of hypothetical characters-each of whom are dealing with different circum-stances-Kraft illustrates what it takes to successfully implement the money machine approach and highlights how you can adjust it to fit your investment endeavors. And, if you become interested in being a more active trader, the final chapter of the book contains important keys to excel in this arena.
Countless strategies, systems, and methods are sold to the investing public with an implied promise of infallibility. But the truth is that there is no holy grail to instant riches. Building wealth takes patience and persistence, but most of all, it takes more than one stream of income. With The Smart Investor's Money Machine as your guide, you'll discover how to make this proven approach work for you and achieve better long-term financial returns in the process.
labels:
本館西文圖書
‧作者：Stephan Binder
‧出版社：Wiley
‧出版年：April 6, 2009
‧ISBN：978-0470824405
‧索書號：HG9154.85 B56 2009
‧登錄號：E003239
【內容簡介】
The Asian life insurance industry is truly entering an inflection point. Coming off massive growth from the past several years, the industry has suffered greatly, along with the rest of the financial industry, in the 2008 financial crisis. Most life insurers across Asia have lost tremendous value in the wake of the crisis; a few are in significant distress. It is important not to lose sight of the longer-term outlook though: fueled by macroeconomic factors such as the emergence of the middle class, high savings rates, and the growing need to save and invest for retirement, Asia's life insurance market is expected to grow at double the rate of the US and European market over the next decade. The time now is ripe for insurers to establish regional partnerships to access these markets. This authoritative book analyses the life insurance landscape in Asia, including traditional life insurance, bancassurance, etc. It comprehensively overviews the Asian insurance industry, based on extensive research provided by the authors on business opportunities and key success factors. This is an accessible yet authoritative guide to a key market opportunity.
labels:
本館西文圖書
‧作者：Clark R. Abrahams
‧出版社：Wiley
‧出版年：April 6, 2009
‧ISBN：978-0470461686
‧索書號：HG3751 A27 2009
‧登錄號：E003238
【內容簡介】
Existing credit risk assessment methods have put too much of an emphasis on past loan performance and historical market conditions and not enough on borrower capacity, new mortgage product risk characteristics, and economic cycles. According to industry practitioners Clark Abrahams and Mingyuan Zhang, the housing market bubble boom and burst and the subsequent financial crisis could have been prevented had these underwriting gaps been properly addressed.
Credit Risk Assessment: The New Lending System for Borrowers, Lenders, and Investors equips you with an effective comprehensive credit assessment framework (CCAF) that can provide early warning of risk, thanks to its forward-looking analyses that do not rely on the premise that the past determines the future. Revealing how an existing credit underwriting system can be extended to embrace all relevant factors and business contexts in order to accurately classify credit risk and drive all transactions in a transparent manner, Credit Risk Assessment clearly lays out the facts.
labels:
本館西文圖書
‧作者： Carl Futia
‧出版社：Wiley
‧出版年：July 7, 2009
‧ISBN：978-0470325070
‧索書號：HG4515.15 F87 2009
‧登錄號：E003237
【內容簡介】
Why is it so hard to beat the market? How can you avoid getting caught in bubbles and crashes? You will find the answers in Carl Futia’s new book, The Art of Contrarian Trading. This book will teach you Futia’s novel method of contrarian trading from the ground up.
In 16 chapters filled with facts and many historical examples Futia explains the principles and practice of contrarian trading. Discover the Edge which separates winning speculators from the losers. Find out how to apply the No Free Lunch principle to identify profitable trading methods. Learn about the wisdom and the follies of investment crowds – and how crowds are formed by information cascades that drive stock prices too high or too low relative to fair value. Discover the power of your Media Diary - and how to use it to spot these information cascades, measure the strength of the crowd’s beliefs, and decide when the crowd’s view is about to be proven wrong.
You will watch Futia apply these principles of contrarian trading to navigate safely and profitably through the last 26 tumultuous years of roller coaster swings in the U.S. stock market – a time during which Futia kept his own media diary and developed his Grand Strategy of Contrarian Trading. See how this Grand Strategy worked during the Great Bull Market of 1982-2000. Watch the Contrarian Rebalancing technique in practice during the dot.com crash of 2000-2002. Find out when the Aggressive Contrarian Trader bought and sold during the bull market of 2002-2007. Read about the causes of the Panic of 2008 and ups and downs of contrarian trading during that dangerous time.
Futia shows you how the market turning points during the 1982-2008 period were foreshadowed by magazine covers and newspaper headlines that astonishingly and consistently encouraged investors to do the wrong thing at the wrong time. By monitoring crowd beliefs revealed by news media headlines – and with the guidance provided by the many historical examples Futia provides – a trader or investor will be well-equipped to anticipate and profit from market turning points.
labels:
本館西文圖書
‧作者：Greg Jensen
‧出版社：Wiley
‧出版年：May 26, 2009
‧ISBN：978-0470443682
‧索書號：HG6042 J46 2009
‧登錄號：E003236
【內容簡介】
Spread trading-the practice of combining optiontrades and adjusting them over time-is being used successfullyby more and more professional traders. In this book, Greg Jensenshows nonprofessionals the tremendous advantages thissafe and profitable method offers.
In simple and precise terms, Spread Trading providesreaders with all the essential tools to begin trading options.It explains, in nine simple steps, the basics of puts, calls,strike prices, and spreads-assuming no prior knowledge onyour part-and tells how to profit no matter what the market does.The author has helped thousands of people achieve successimplementing this approach, and with Spread Trading, hecontinues to educate individuals on the benefits of trading thisway, showing you how to make money while reducing risk.
Building his lessons around the entertaining story oftwo ordinary guys figuring out how to trade options with each other,Jensen offers more than dry formulas-he relates the sense andthe intuition of trading options in a way that is simple,methodical, and easy to follow.
labels:
本館西文圖書
‧作者：Anthony Saunders
‧出版社：McGraw Hill
‧出版年：January 1, 2008
‧ISBN：978-0071267045
‧索書號：HG181 S33 2008
‧登錄號：E003235
【內容簡介】
This book focuses on managing return and risk in modern financial institutions. The central theme is that the risks faced by managers and the methods and markets through which these risks are managed are becoming increasingly similar, whether an institution is chartered as a commercial bank, a savings bank, an investment bank, or an insurance company. Although the traditional nature of each sector's product activity is analysed, a greater emphasis is placed on new areas of activities such as asset security, off-balance-sheet banking and international banking. --This text refers to an out of print or unavailable edition of this title.
labels:
本館西文圖書
‧作者：Joshua Rosenbaum
‧出版社：Wiley
‧出版年：May 4, 2009
‧ISBN：978-0470442203
‧索書號：HG4534 R67 2009
‧登錄號：E003230
【內容簡介】
In the constantly evolving world of finance, a solid technical foundation is an essential tool for success. Due to the fast-paced nature of this world, however, no one has been able to take the time to properly codify the lifeblood of the corporate financier’s work—namely, valuation. Rosenbaum and Pearl have responded to this need by writing the book that they wish had existed when they were trying to break into Wall Street.
Investment Banking: Valuation, Leveraged Buyouts, and Mergers & Acquisitions is a highly accessible and authoritative book that focuses on the primary valuation methodologies currently used on Wall Street—comparable companies, precedent transactions, DCF, and LBO analysis. These methodologies are used to determine valuation for public and private companies within the context of M&A transactions, LBOs, IPOs, restructurings, and investment decisions. Using a step-by-step how-to approach for each methodology, the authors build a chronological knowledge base and define key terms, financial concepts, and processes throughout the book. They also provide a comprehensive overview of the fundamentals of LBOs and an organized M&A sale process.
In the aftermath of the subprime mortgage crisis and ensuing credit crunch, the world of finance is returning to the fundamentals of valuation and critical due diligence. This involves the use of more realistic assumptions governing approach to risk as well as a wide range of value drivers. While valuation has always involved a great deal of “art” in addition to time-tested “science,” the artistry is perpetually evolving in accordance with market developments and conditions. In this sense, this book is particularly topical—in addition to detailing the technical fundamentals behind valuation, the authors infuse practical judgment skills and perspective to help guide the science.
labels:
本館西文圖書
‧作者：Jay Nagdeman
‧出版社：Wiley
‧出版年：April 27, 2009
‧ISBN：978-0470410790
‧索書號：HG173 N24 2009
‧登錄號：E003232
【內容簡介】
The Professional's Guide to Financial Services Marketing is directed to any financial services professional–from individual representatives to executives of large financial services companies–who is looking for better ways to create the relevant marketplace differentiation and competitive advantage needed to increase productivity and profitability. The purpose of this book is not to provide a how-to manual, but rather to offer practical information, examples, and thought-provoking tips that provide ideas and insights that will enable financial services professionals to improve their own marketing approaches and achieve ambitious marketing goals. With examples drawn from basic marketing approaches and successful consumer marketing, this book provides a fresh perspective on a variety of marketing issues that can make a significant difference to corporate success.
labels:
本館西文圖書
‧作者：Matthew Tagliani
‧出版社：Wiley
‧出版年：April 6, 2009
‧ISBN：978-0470383728
‧索書號：HG4661 T34 2009
‧登錄號：E003233
【內容簡介】
The Practical Guide to Wall Street is an indispensable resource for anyone who aspires to a front-office sales or trading position on Wall Street and an essential desk reference for market practitioners and those who interact with this exciting but widely misunderstood industry. Written by an experienced trader in a clear, conversational style and assuming no previous background in finance, The Practical Guide to Wall Street provides a thorough schooling in the core curriculum of the equity and equity derivatives sales and trading business - exactly what you would learn from sitting beside the traders at a tier-one Wall Street investment bank (except that in practice, traders rarely have time to provide such detailed explanations!) Topics covered include:
* Clear, detailed and intuitive explanations of all major products, their function, pricing and risks (several of which are unavailable anywhere else despite producing billions of dollars in annual revenue for Wall St.)
* The layout of the trading floor, the roles and responsibilities of the different sales and trading groups and how they interact to service the client business
* An overview of the structure of the macro-economy and the trader’s perspective on the significance of economic data releases and their impact on the financial markets
* A review of those concepts from fundamental valuation and financial statement analysis of greatest relevance on the trading floor (as opposed to abstract valuation models)
* Practical details of the structure and functioning of the equity and derivative markets including translations of trader jargon, Bloomberg tips, market conventions, liquidity and risk considerations and much more…
This book provides the first comprehensive explanation of all aspects of the functioning of the equities division, with information, details and insights previously only available to those who already worked on a trading floor. The availability of this material in a format accessible to non-professionals fundamentally changes the level of industry knowledge employers in the financial services industry can expect of new hires.
labels:
本館西文圖書
‧作者：Commodity Research Bureau
‧出版社：Wiley
‧出版年：May 26, 2009
‧ISBN：978-0470406724
‧索書號：HF1041 C56 2009
‧登錄號：E003234
【內容簡介】
Since 1939, professional traders, commercial hedgers, portfolio managers, and speculators have come to regard The CRB Commodity Yearbook as the "bible" of the industry. Here is a wealth of authoritative data, gathered from government reports, private industry, and trade and industry associations, all compiled by the Commodity Research Bureau, the organization of record for the entire commodity industry.
The Yearbook is absolutely essential for identifying changing trends in supply and demand and for projecting important price movements. It gives investors:
*
Worldwide supply/demand and production/consumption data for all the basic commodities and futures markets-from A(luminum) to Z(inc), including all the major markets in interest rates, currencies, energy, and stock index futures
*
Over 900 tables, graphs, and price charts of historical data, many of which show price history dating back to 1900
*
Fact-filled CD-ROM provides readers with valuable commodity information in an easy-to-use electronic format
*
Concise introductory articles describe the salient features of each commodity and help put the quantitative information in perspective
*
Articles on key markets and important issues concerning the commodity industry
The 2009 Yearbook features articles by CRB Chief Economist, Richard W. Asplund, including:
*
2001-08 Commodity Bull Market Comes to an Abrupt End
*
U.S. Could See Worst Post-War Recession
*
World Recession Emerges as Exports and Confidence Plunge
*
Crude Oil Prices Fall Back to Earth from Record High of $147
*
U.S. Dollar Recovers from Record Low on Global Crisis
*
U.S. Housing Problems Mushroom into Global Crisis
For anyone dealing in commodities, The CRB Commodity Yearbook 2009 offers an abundance of valuable information and indispensable guidance for decision making.
labels:
本館西文圖書
2009-09-01
老闆不說，但要你做到的事：做成生意的禮數和眉角
‧作者：賈桂琳．惠特摩
‧出版社：大是文化
‧出版年：2009/01/19
‧ISBN：9789866526121
‧索書號：192.3 / 8354 2009
‧登錄號：C011330
【內容簡介】
美最暢銷的商業禮節權威作品
賈桂琳‧惠特摩是商場老手，也是商業禮儀專業顧問，她擷取許多成功的執行長及頂尖經理人的經驗，以具體的方法、策略、有警示（同時警世）作用的真實故事，告訴我們：
餐桌和會議室一樣重要，這兩種場合你如何表現的得體、專業？
無須長袖善舞，如何精通人際往來竅門、培養人脈。
記住人名的技術。
善用科技，增強溝通技術。
快速而且有效率的和重要人物保持聯繫、培養專業上的關係，把人脈轉為商機。
你寫出去的感謝函，如何讓人記得一輩子？每次送禮，都送到心坎裡。
身為基層，一樣可以「全球思惟」，用良好的國際關係幫你向上爬。
《老闆不說，但要你做到的事》將教您對待合作夥伴、客戶及顧客的「眉眉角角」（nuances），這不只是禮儀這麼表面的工夫而已，這是有竅門的禮貌，能提升你的專業形象、信用及達成交易的獲利能力。
labels:
本館中文圖書